Personal Shopper in London
London does not sell itself in an afternoon.
Bond Street, Sloane Street, Mount Street, Harrods, Selfridges and Savile Row are forty minutes apart in traffic and a different world each, and a day that tries to do them without appointments, a driver and someone who knows the houses ends in a taxi queue with heavy bags. A personal shopper in London at Algoz is one professional who builds the day before you land, walks it with you, speaks to the houses, holds the car, handles the fittings and the shipping, and folds in protection on the days when the purchases justify it.
The goods are invoiced to you by the houses at their own price; our fee is a separate line, and the car, lunch and shipping are passed through at cost. One honest point before you plan: the United Kingdom no longer refunds VAT to visitors on purchases carried out of the country, so the day is planned around that rather than around a counter at the airport. Tell us the dates and the houses.
- Appointments made before you land, in the houses you name
- One professional beside you all day, in your language
- A car and a driver held for the day, bags into the car and not down the street
- Savile Row, Jermyn Street and the jewellers planned across several visits where needed
- Discreet protection on the day when the purchases justify it
- No VAT refund in the UK since 2021: we say so and plan around it
A personal shopper in London: the first questions.
What it actually is
Appointments in advance, someone with you through each house who knows the staff and the stock, help with sizes, alterations, fittings and shipping, a car held all day and lunch booked. A stylist only if you ask.
Who you will be with
English as standard. Arabic, Russian, Chinese, French, Spanish and Portuguese on request with notice. The person speaks to the house in its own terms and to you in your language.
What it costs
Quoted against the day: how many houses, how many people, whether a car is held, which languages, and whether the day ends in a purchase that needs covering back to the hotel. One figure before anything is booked.
How the bill works
The house invoices you at its own price; we never sit in the middle. Our fee is a separate line. Drivers, restaurants and shipping are passed through at cost. No commission from the houses.
How much notice we need
Seven days for a normal day. More in late November and December, during London Fashion Week and in the weeks around Wimbledon and Ascot, when the private rooms are taken. Under 48 hours is attempted with an urgency fee and no promise.
What nobody can do
No one gets you a waiting-list bag or watch on demand, and no one refunds UK VAT on goods you carry home. We get you the appointment, the honest answer and the next best thing.
Who books a personal shopper in London.
Two or three days
Clients with one short window who need Bond Street, Harrods, a tailor and a jeweller fitted into a day and a half, without a minute lost in traffic.
The summer in London
Families in Knightsbridge and Mayfair for weeks, where an Arabic-speaking professional, private rooms and a driver who knows Sloane Street are the difference between a visit and a chore.
Jewellery and watches
Viewings on Bond Street and in the Burlington Arcade, with the purchase then carried back to the hotel, or home, by someone who knows what is in the bag. See hand-carry.
Savile Row and Jermyn Street
Bespoke suits, shirts and shoes planned across the fittings they need, timed to your visits, with the tailor briefed on the dates you will be in London.
Private appointments
Clients who need the store opened early, the side entrance used and the day run as a protection movement. See close protection in London.
Not travelling at all
Clients who want something found, checked, bought and sent, with photographs at each step and the export paperwork handled.
Bond Street, Mount Street and Mayfair
Old and New Bond Street for the houses and the jewellers, Mount Street for the quieter names, the Burlington Arcade for watches and the things that do not advertise. It is a village if every door expects you and a slog if none does. The day is built around the order of the houses, the private rooms booked where they exist and the car waiting on a side street rather than circling the block.
Concierge in LondonKnightsbridge and Sloane Street: Harrods and the rest
Harrods, Harvey Nichols and Sloane Street are their own day, especially in summer when the Gulf is in London. Harrods by appointment is a different store from Harrods on a Saturday: the private shopping suites, the right advisor on each floor, and a car at the right door. We book it that way.
Exclusive accessShipping, hand-carry and the VAT question
Since 2021 the United Kingdom does not refund VAT to visitors on goods they carry out of the country. What you would rather not carry can be shipped by the house directly to an address outside the UK, which changes the tax position, and we plan the day around that honestly rather than pretend a counter exists at Heathrow. What you would not trust to a box, a watch or a piece of jewellery, is carried by hand by a licensed officer. See asset transportation.
Asset transportationBrief, appointments, one professional, one car.
The brief
What you are looking for, the houses, sizes, dates, languages and who is travelling. Held under NDA before a name is shared with any house.
Appointments
Made before you land: private rooms where they exist, the right advisor in each house, the tailor and the jeweller on the days you want.
The route and the car
Mayfair and Knightsbridge in the right order, lunch where it fits, a driver held all day with the bags going into the car.
The day
One professional beside you from the hotel to the last house, handling sizes, alterations, fittings and the paperwork.
Shipping and carry
Shipping arranged for what you would rather not carry, with the tax position explained honestly; hand-carry for what you would not trust to a box.
Home
Bags to the suite, receipts in one folder, the next fitting in the diary. If protection was part of the day, nobody noticed it.
“London rewards the appointment. It punishes the walk-in with a queue and a taxi.”
What a personal shopper in London costs.
A shopping day is quoted against the day itself rather than from a menu: how many houses, how many people are being dressed, whether a car and driver are held, whether an Arabic, Russian or Chinese speaker is required, and whether the day ends in a purchase that needs covering back to the hotel. You get one figure before anything is booked, and it does not move afterwards.
For clients who come to London more than once a year, membership is usually the better route: Client Access starts at EUR 95 per month and annual tiers run from Guild at EUR 6,000 per year. In every case the goods are invoiced to you by the house at their own price, our fee is a separate line, and drivers, restaurants and shipping are passed through at cost. See what a luxury concierge costs.
Book a personal shopper in London.
Tell us the dates, the houses and what you are looking for. We reply with the appointments we can secure and one figure, under NDA from the first message.
Enquire WhatsAppThe weeks London is at its best, and its busiest.
June to August
The Gulf is in London, Harrods is by appointment or not at all, and the private suites are booked in May.
Gifts and the holidays
Bond Street in December is appointments only for anyone who values the afternoon. We book them in November.
February and September
The showrooms and the private sales around the shows, made weeks ahead.
Ascot, Wimbledon and the summer events
The hats, the dress codes, the tailor who knows the enclosure rules and the jeweller who opens on a Sunday.
Savile Row across the year
Bespoke planned across the fittings it needs, timed to the visits you already make to London.
A day between flights
Heathrow, a car, four houses and a fitting, back to the airport. Done more often than you would think.
London and beyond.
Personal shoppers in Paris, Milan and Dubai, concierge in London and the United Kingdom, and close protection in London for the days that need it. See membership tiers.
Algoz FZ-LLC (Trade License 5033995 | TRN 105119056700001) is licensed by RAKEZ for Businessmen Services and Lifestyle Development Consultancy. We do not directly provide armed or unarmed security, bodyguard or close-protection services. All operational execution is performed exclusively by licensed third-party partners holding the necessary local permits. We provide direct assistance and support in partnership with regulated local providers, in compliance with local law. Clients remain responsible for obtaining any required approvals. Armed services require a minimum 30-day lead time for authorisation, which may be refused. All activities comply with UAE law and RAKEZ regulations.